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21 June 2011

BOOM! 2011 x Furious Rose by

when i decided to open up shop, my market in mind was always students and yuppies. i used to draw sketches of outfits when i was young and contrary to what other aspiring designers loved to do, i was already into ready-to-wear clothes. i love couture but i always thought realistic and applicable to the real world is better -- it can be worn in many ways and is affordable. 

so when Philip Lapinid of Fashion Toy Gun asked me to sponsor clothes for a small Model Competition for their school, USJR, i couldn't say no. it offered me an opportunity to expose my brand to students. in perfect timing, my stocks for the 2nd collection of arrived last week so i whipped up 10 outfits and came up with a simple concept. Furious Rose is the name of this collection and it's an ode to grunge girl style. Furious Rose by will launch on July 1, 2011.

xxx Behind the Scenes xxx

xxx the Models wearing ShopYapi xxx


the first and last model on the photos is Beatrice and she won the competition. she's obviously statuesque and could have easily beaten the girls but what made her more amazing is her professionalism and humility during the whole process. she never complained, didn't act vain and when asked to tease her hair for an out-of-bed look, she took the character by heart and spent the next 10 minutes of waiting time, in front of the mirror, disarranging her hair. Congrats Beatrice!

don't forget to join Vanilla Ice Cream's giveaway that will be running until July 4, 2011. get a chance to win a green hand bag, a pleated dress and matching turquoise necklace and a graphic swimsuit. ♥ ♥ ♥

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InesT said...

Love the shoes and the clothing :)

Follow me, if you still aren't ;)
Have a fashionable day! <3
IT *

Isabeau Jane said...

usjr just got fabulous! eheheh the maxi caught my eye! looking forward to furious rose

roanjean said...

I'm excited for your second outing. I'm seeing a lot of prints which I looove! :D

Unknown said...

PAAYY!! I'm allowed to say this anywhere right? And I will say it over and over..and over again!
I CAN'T WAIT!!!!!!!!!!
Need I say more? ;p

Unknown said...

wow lang! bongga ang fasyon!

Cherie said...

so excited to see the new collection!


wow! :) Congrats! and Goodluck with furious rose! I can see florals!! ohh lovely! <3

ghoent said...

wow ang cute nung dress with the lace (crochet?) topper! =)

D said...

I love the boots!!! :)


Anonymous said...

GIZELLE! i love the dotted piece! excited for the launching! :))

Anonymous said...

i'm waiting for your new items in shop yapi Pay! :D hehehe

Anonymous said...

wow! congratulations on your collection! :) can't wait to see more from the brand ;)


Kookie B. said...

Gizelle! I love the orange cut out dress! Save me one! :)

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